Often, a model call takes the form of a social media post, but then we hear the stories roll in on our forums and groups: The client’s husband wore a baseball cap and sunglasses the entire photoshoot and refused to take them off; client insisted on doing the model call somewhere other than where the photographer wanted, they didn’t understand that they only received a few images and the rest had to be purchased.

To avoid the pitfalls of model calls the casual way they’re usually conducted, create them as an official business activity. It gives you the opportunity to learn the skills needed to then take on paying clients, which is the ultimate goal. This guide offers some solid, strategic guidelines to ensure you get exactly what you need from your model call, so that you can move on to the next steps of growing your business.

My marketing guides are created like stock photography - buy what you need, when you need it. You can decide to purchase guides on topics that are relevant to you right now, and you can add to your collection when a new need arises or you have some new marketing dollars to spend. Big punch, reasonable cost. Build a reference library at your own pace, for your success!

Who is this guide for?

• Photographers who appreciate information, found in pieces on the web, consolidated into one place

• Photographers who find real examples helpful, as this guide shares the model call web page that I created for my own model call

• Photographers who struggle with attracting models or the correct profile of models, or with clients who try to change the model call to suit their photography needs

Who isn't this guide for?

• Photographers who understand how to run a model call and already have success doing it

• Photographers who don’t wish to make a model call too “business-like” and prefer to keep things casual. This document outlines a systematic, business process for the photographer who seeks a structure.

• Photographers who prefer to take the time search and piece together free content to find solutions to run their model call.

I offer a full, 30 day money-back guarantee on this product. I understand how hard it is to invest in Internet products that you fear may not be helpful, and every single dollar counts right now. If you don’t find this guide helpful, I will refund your money, no questions asked. I stand behind my knowledge and experience. There is no risk to you, but instead possibility that this tool can get you on track with a blueprint for tackling model calls in your business. Couple this product with a comprehensive and accompanied website audit and report if you feel your website could use a fresh pair of eyes.