ShineSparkL Blog: Marketing education, Brand Development, Business Strategies and self-care principles for photographers
Thank you for visiting the ShineSparkL blog! Here you will find lots of free information and resources. Just below, there are recent posts and in the sidebar you’ll find some popular features. The rest of the content is divided by ShineSparkL Pillar. At the bottom of the page there is a search feature as well as a link to the full listing of blog posts. Here you will find blogs that will have differing perspectives that you may have heard from more traditional marketers. I believe there isn’t one right way of doing things and that experimentation and innovation is a good thing! You will learn things like:
Why I removed the word EDITED (as in offering edited photographs) from my vocabulary with clients - Click to read
When price transparency may not actually be transparent - Click to read
Why pricing pages aren’t to weed out price-shoppers - Click to read
Happy Exploring!
Recent Posts
Spotlight
The 1-word swap that can create a seismic shift in your photography business
In Case you Missed it
MBP is re-branding! Join me as I’ll share every step of how I’m doing it
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Hi, I’m Lucy, the Dark Spark
behind ShineSparkL marketing education for photographers. My name means light, but I love all things dark, and I believe I’m meant to shed light into areas that seem dark for others. First, in photography, and now, in marketing, branding and business! I’m glad you found your way here.
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