WANT TO BLOW AWAY THE COMPETITION AND SPEND VERY LITTLE DOING IT?
The secret spark is in Marketing & Psychology. Implement these two powerful tools and start attracting your ideal clients: The GLOW-UP BLUEPRINT and the LITTLE LUXURIES GUIDE.
Take your marketing efforts from “I’ve tried everything” to “I know exactly what I need to do, it’s not as hard as I thought and IT WORKS.”
TRAIN
The Photographer’s Glow-Up Blueprint
Build your marketing foundation fast.
START YOUR GLOW UP
Full money-back guarantee. Nothing to lose, knowledge to gain!
5 small but impactful action prompts that you can complete in one afternoon, based on the 5-Pillar Marketing System. You will:
Learn some marketing basics
Build Clarity and Confidence
Gain Momentum
The result: One unique marketing edge you can implement immediately in your business.
Don’t straggle behind photographers who have mastered marketing. Become the one they are envious of!
PRIZE INSIDE: As a thank you for this purchase, a promo code has been included inside your Glow-Up Blueprint, to save on your Little Luxuries purchase!
2. ELEVATE
The Little Luxuries Handbook
Bring boutique energy to your everyday business.
YOUR GIFT TO GET OUT OF THE CROWD
And step into into your luxurious-era!
Full money-back guarantee. Nothing to lose, knowledge to gain!
Unlock your promo code inside the GLOW UP BLUEPRINT for extra savings!
10 business enhancements borrowed from the luxury industry (with no heavy investment required)
Research and real examples pulled from luxury retail and hospitality sectors
Signature “ShineSparkL It” bonus for each element
Affirmations and practical steps to embody each refinement
Real, repeatable upgrades you can implement in hours, not months. A few even in minutes!
The result: A smoother, upscale-feeling client experience, concrete methods to tap into client’s aspirational desires to improve sales, more confidence to raise price or attract higher-value bookings.
Most photographers try to compete by lowering prices, adding images or extending session time, and often overlook these principles, making you the one who can act on what others miss.
Glimpse inside the Guide:
Fresh Flower Power: Designer secrets to engage senses
Red Carpet Communications: Power of upscale messaging
The Gated Guide: Exclusivity to have what the masses can’t
Luxury Lexicon: Words with refined appeal
Education through Excellence: Weed out discount-seekers without justifying your prices
…and 5 more!
“I just had my best year in revenue!”
“Last year, I set a goal to increase my average sale and improve the client experience in my dog photography business. The Little Luxuries book gave me simple, actionable strategies to try. One small change I made was swapping my ripped jeans and old t-shirts for more attractive outfits during sessions to appear as a trusted professional. The results speak for themselves—I just had my best year in revenue!”
About Lucy and ShineSparkL
With a Degree in Psychology, 15+ years in Marketing and Business career experience and over a decade of photographing weddings & families, Lucy offers a down-to-earth and unique approach to marketing. More importantly, she teaches HOW to translate marketing theory into real actions for photographers, typically the hardest part for photographers!
Luxury Levers
Price is one lever that defines luxury but there are several others that layer into a memorable brand. Are you leveraging these? If not, the Blueprint and the Little Luxuries Guide will get you there!
Mindset & Intention
Luxury begins with how you approach your brand: care, clarity, and intentionality. It’s powerful and attractive energy that’s the opposite of desperation.
Elevated Experience
Every touchpoint (from website and communication, to deliverables) feels considered, polished, and client-focused.
Perceived Value & Confidence
Your brand communicates self-worth and quality. Clients feel they’re investing in something meaningful, not just a cheap shoot that they can get anywhere.
Distinctiveness
Your business doesn’t look or, more importantly, doesn’t feel like every other photographer.
Accessibility through Refinement
Luxury doesn’t require mega budgets, just purposeful refinements suited to your size & stage. Even small businesses can adopt a luxury mindset.
FAQ
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No matter what stage of business you are in, you can make an impact with these tools. Taking care of customers and making them feel amazing when they interact with your business can be built alongside your photography skills.
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The Glow-Up Blueprint teaches marketing technique. There is nothing to buy inside the guide. Its purpose is to build your skills and confidence so you can start earning more in your business.
The Little Luxuries Guide offers enhancements you can apply at any level. Some cost nothing to implement and others may require an investment. How much you spend is entirely up to you and the way you choose to elevate your client experience.
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Yes, I offer full money-back guarantees on my products. I want you to feel secure in buying because I am confident that my materials will be valuable to your business. I don’t believe a refund will be needed once you have seen the content. Instead, you will be excited to make changes in your business!
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100% honesty. These guides give you real, practical actions rooted in proven marketing and luxury principles. They work but you have to work them. As Buddha said: “I can show you the way, but you will have to walk.”
The Glow-Up Blueprint is a focused, actionable resource you can complete in one afternoon. Your results can be implemented right away, so you can start seeing momentum quickly.
The Little Luxuries guide contains some business enhancements that are straightforward and others that take more thought or even investment to execute on, so the speed of your results vary on the depth of your implementation. I am providing the tools, the logic and examples. The rest is up to you, but I know you are ready!